Bilibili, the Chinese video-sharing platform, is expanding into the Web3 space with its upcoming "Cheers UP" NFT collection on the Ethereum blockchain. This premium 10,000-piece PFP (Profile Picture) project targets international audiences, marking Bilibili's strategic move into the global NFT market.
Key Details of the "Cheers UP" NFT Collection
- Total Supply: 10,000 unique PFPs
Distribution:
- 233 NFTs reserved for project team
- 9,767 NFTs allocated via lottery-verified wallets
- Mint Price: 0.12 ETH
- Verification Period: April 27, 2022 (15:00 Beijing Time) - May 4, 2022 (24:00 Beijing Time)
Why This NFT Drop Matters
The "Cheers UP" series represents Bilibili's first major foray into Ethereum-based digital collectibles for overseas markets. As NFT adoption continues growing globally, established platforms like Bilibili are leveraging their brand recognition to enter this competitive space.
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Understanding the NFT Mechanics
For interested collectors:
- Participants must complete wallet verification
- Eligible wallets enter a lottery system
- Winners receive minting rights at the fixed 0.12 ETH price
Future Potential of Platform-Issued NFTs
Industry analysts suggest such moves by major platforms could:
- Bridge traditional internet users to Web3
- Create new revenue streams
- Build engaged collector communities
FAQ: "Cheers UP" NFT Collection
Q: Who can participate in this NFT drop?
A: The collection specifically targets Bilibili's international audience, requiring participants to pass wallet verification.
Q: What's the long-term utility of these NFTs?
A: While details aren't confirmed, similar platform-issued NFTs often grant community perks, exclusive content access, or future airdrops.
Q: How does this compare to Bilibili's previous NFT efforts?
A: This represents Bilibili's first major Ethereum-based international NFT initiative, differing from their earlier China-focused digital collectibles.
Q: What happens if I miss the verification window?
A: Secondary markets may offer the NFTs post-mint, though at potentially higher prices.
As the NFT landscape evolves, major content platforms like Bilibili are strategically positioning themselves at the intersection of digital culture and blockchain technology. The "Cheers UP" series demonstrates how traditional web companies are adapting to Web3 opportunities while catering to global audiences.